ABC/Image Group LABrad Paisley is putting his spin on the iconic Nationwide jingle. The West Virginia native is the country face of the insurance company’s new Songs for All Your Sides campaign, expanding on the well-known musical phrase in a new spot that debuted Friday night during NBC’s coverage of the Olympics.
You can check out both Brad’s commercial and a behind-the-scenes video of how the collaboration came together on YouTube. “Fight Song” hitmaker Rachel Platten is Brad’s counterpart on the pop side for the campaign.
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